'MyInstaPalette' Helps Users Find Their Most-Used Instagram Colors

 - Jul 6, 2017
References: myinstapalette & wersm
'MyInstaPalette' is a new social media tool developed by UK-based digital PR and creative agency 10 Yetis that aims to help users discover their most-used Instagram colors and help them stay on brand.

The color palette generator has users provide access to their Instagram account in order to reveal a pixelated color palette based on the user's latest 20 photo posts. The tool also reveals which Instagram filter a user tends to favor—if any at all—as well as if the majority of their posts use Instagram's in-app filters at all.

The social media tool also provides the Hex code for each color, which helps influencers and those with a keen eye for color work towards building a perfectly curated, aesthetically pleasing Instagram theme with a color scheme that is complementary.