'MyInstaPalette' Helps Users Find Their Most-Used Instagram Colors
Laura McQuarrie — July 6, 2017 — Social Media
References: myinstapalette & wersm
'MyInstaPalette' is a new social media tool developed by UK-based digital PR and creative agency 10 Yetis that aims to help users discover their most-used Instagram colors and help them stay on brand.
The color palette generator has users provide access to their Instagram account in order to reveal a pixelated color palette based on the user's latest 20 photo posts. The tool also reveals which Instagram filter a user tends to favor—if any at all—as well as if the majority of their posts use Instagram's in-app filters at all.
The social media tool also provides the Hex code for each color, which helps influencers and those with a keen eye for color work towards building a perfectly curated, aesthetically pleasing Instagram theme with a color scheme that is complementary.
The color palette generator has users provide access to their Instagram account in order to reveal a pixelated color palette based on the user's latest 20 photo posts. The tool also reveals which Instagram filter a user tends to favor—if any at all—as well as if the majority of their posts use Instagram's in-app filters at all.
The social media tool also provides the Hex code for each color, which helps influencers and those with a keen eye for color work towards building a perfectly curated, aesthetically pleasing Instagram theme with a color scheme that is complementary.
Trend Themes
1. Color Palette Discovery - The 'MyInstaPalette' tool helps users discover their most-used Instagram colors, allowing them to create visually cohesive content.
2. Filter Preference Analysis - Analyzing users' Instagram feeds, 'MyInstaPalette' identifies users' preferred filters, offering insights for content creators to align their visual style.
3. Color Coordinated Theme - By providing Hex codes for each color, 'MyInstaPalette' assists influencers and aesthetically conscious individuals in curating visually pleasing Instagram themes.
Industry Implications
1. Social Media Marketing - The tool can benefit social media marketers by helping them understand their brand's color palette and create consistent content.
2. Influencer Marketing - Influencers can use 'MyInstaPalette' to ensure their Instagram posts align with their personal brand and create a visually unified feed.
3. Graphic Design - 'MyInstaPalette' offers designers and artists a tool to analyze color preferences and create harmonious visual compositions for their work.
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