Chic Thermo-Sensitive Leather Jackets

Stone Island Takes Innovative Outerwear is Extravagant

Stone Island debuts an extremely innovative outerwear piece in its Fall/Winter 2018 collection. The Ice Jacket is a chic ECCO leather offering that features "micro-encapsulated pigment molecules." This property allows for the piece to be thermo-sensitive as it darkens its outer shell in colder temperatures. In addition to this hyper-cool and aesthetically pleasing attribute, the innovative outerwear is also equipped with some performance enhancement features through Stone Island's Dyneema Project. To optimize the Ice Jacket for extra-cold temperatures, the brand adds a "super freeze-proof detachable down lining."

Without a doubt, the thermo-responsive innovative outerwear is an entertaining development in contemporary winter fashion. This is reflected in the price as Stone Island's Ice Jacket retails for $5,210 CAD.

Thermo-sensitive Outerwear
Opportunity to develop innovative garments that change color in response to temperature.
Performance Enhancement Features
Potential for creating outerwear with added features to improve functionality in extreme weather conditions.
Luxury Winter Fashion
Market opportunity to cater to high-end consumers looking for extravagant and unique winter clothing.

Where This Applies

Fashion
Fashion brands can explore innovative materials and technologies to create unique and functional outerwear.
Apparel Manufacturing
Manufacturers can collaborate with fashion brands to produce thermo-sensitive and performance-enhanced outerwear.
Textile Technology
Opportunity for technological advancements in fabrics and coatings to create thermo-responsive and durable materials for outerwear.
SCORE
5.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 68%
Freshness 8%