Advanced Technology Outerwear

The idoona Heated Jacket is Engineered for Fall, Winter and Spring

The idoona Heated Jacket is a three-season outerwear style created with optimized comfort in mind to help wearers stay comfy in fall, winter and spring. The jacket is equipped with silver carbon heating technology alongside a 1mm aerogel insulation that are paired with a patent-pending smart fabric to offer impressive warmth without the bulk of traditional insulations. The jacket is powered by a standard USB-C power bank and thus will work continuously by simply swapping out the battery as required.

The idoona Heated Jacket has adaptive warmth that will change according to the section on the body to work well during short or long stints outside. The jacket is being launched as part of a Kickstarter campaign.

Image Credit: idoona

Adaptive Outerwear
Outerwear featuring adaptive warming technologies can provide personalized comfort, greatly enhancing user experience during varying outdoor conditions.
Smart Fabric Innovation
The integration of smart fabrics in apparel opens new avenues for developing multi-functional clothing that adjusts performance based on environmental feedback.
Power Bank-enabled Apparel
Clothing powered by power banks hints at the merging of fashion with technology, offering extensible usage periods and convenient recharging solutions.

Who This Affects Most

Wearable Tech
The wearable tech industry can expand by incorporating heating elements and smart management systems into apparel for versatile climate adaptation.
Sustainable Fashion
Sustainable fashion can benefit from innovative heating solutions that reduce the material bulk, presenting an eco-friendly approach to winter wear.
Outdoor Sports Apparel
Outdoor sports apparel stands to gain by adopting advanced warmth technologies, providing athletes with enhanced thermal regulation for improved performance.
SCORE
6.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 65%
Freshness 68%

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