Over the past few years, maple syrup producers have been making a concerted effort to share the many ways in which the versatile natural sweetener may be used for so much more than just drizzling over waffles and pancakes—as such, a wide array of infused maple syrups have emerged, including some varieties that are savory, spicy or smoky.
To build upon its own maple syrup product range, Runamok Maple—a premium, organic maple syrup producer based in Northern Vermont—launched a Makrut Lime-Leaf Infused Maple Syrup. The product combines the sweet taste of organic Vermont maple syrup with fresh and zesty organic Thai makrut lime leaves. The uniquely infused maple syrup is said to be ideal for adding to everything from fresh fruit and baked goods to cocktails.
Key Themes Behind This Trend
- Infused Maple Syrups
- The trend of infusing maple syrup with different flavors offers opportunities for innovation and new product development.
- Savory Maple Syrups
- The emergence of savory maple syrup varieties presents opportunities to disrupt the traditional use of maple syrup and attract new customers.
- Organic Maple Syrups
- The increasing demand for organic products presents opportunities for maple syrup producers to differentiate themselves and tap into a growing market.
Where This Applies
- Food and Beverage
- The food and beverage industry can capitalize on the trend of infused and savory maple syrups by creating new products or incorporating them into existing ones.
- Agriculture
- The agriculture industry can benefit from the growing demand for organic maple syrup and explore opportunities for sustainable maple syrup production.
- Hospitality
- The hospitality industry can create innovative cocktails and other beverages using infused maple syrups to enhance the guest experience and increase revenue.
