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Waterless Wine Labels

Toray Graphics' IMPRIMA Line Uses a Sustainable Printing Process

— July 24, 2017 — Lifestyle
Toray Graphics, a Czech Republic-based printing manufacturer, has recently unveiled a new collection of waterless offset printing plates called the IMPRIMA line. The new plates are crisp, durable, and sustainable, making them a cost-effective option for wineries looking to make their brand stand out.

The IMPRIMA line is printed through waterless offset. There are many benefits to the process, including its variability. The plates offer strong results on surfaces as varied as paper, foil, or synthetic materials. Further, it has a lower print form preparation cost when compared to alternatives.

That said, the most attractive aspect of the IMPRIMA line of plates is its sustainability. Not only does the process eliminate the need for water, but it also reduces waste and completely removes the harmful toxic chemicals that are commonly used during printing.
Trend Themes
1. Waterless Printing - The IMPRIMA line showcases the value of sustainable and cost-effective waterless offset printing, with potential for growth in publication and packaging industries.
2. Green Packaging - The use of waterless printing in wine labels can inspire sustainable packaging solutions for other industries, such as food and beverage or personal care products.
3. Synthetic Materials - The versatility of waterless offset printing on different surfaces like foil and synthetic materials can revolutionize printing methods in industries like fashion and electronics.
Industry Implications
1. Wine and Beverage - IMPRIMA's waterless printing offers wineries a cost-effective and sustainable way to enhance their branding, with potential for adoption by other beverage companies.
2. Printing and Publishing - The IMPRIMA line presents an opportunity for growth in the printing and publishing industries, with its low print form preparation cost and sustainability.
3. Packaging - Sustainable and innovative solutions in printing, exemplified by the IMPRIMA line, offer opportunities for growth and adoption in different packaging industries, such as personal care products.
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