To help those who visit Baselworld this year get an up-close look at its beautifully complex timepieces, Arnold & Son launched an immersive VR experience.
As virtual reality makes it possible for people to experience the impossible, Arnold & Son put together a unique way for people to examine its product range in a "larger-than-life, immersive way." Visitors will find themselves both amused and educated as they put on a headset and hold onto a pair of controllers to view the watches in three dimensions. On top of being able to explore the timepieces on a large scale, visitors will be able to gain a better understanding of the movements and mechanisms that power each design.
Arnold & Son virtual reality experience just kicked off today at Baselworld 2018 and will run until March 27th.