Psychological Timepieces

The illi & Julien ADO 'Artime' Watch Tells Time According to Lifestyle

Time is a fickle lady -- it goes slow when you want it to go fast and fast when you want it to remain slow, but usually it simple fluctuates depending on the type of lifestyle you are leading. The illi & Julien ADO ‘Artime’ watch will tell you the time you actually are keeping.

Featuring a face made up of a hundred different squares, the illi & Julien ADO ‘Artime’ vibrates for a person with a more active lifestyle and is more still for a relaxed one.

Psychological Timepieces
The illi & Julien ADO 'Artime' watch taps into the concept that time perception is subjective and can be influenced by lifestyle.
Lifestyle-driven Timekeeping
The illi & Julien ADO 'Artime' watch adjusts its display and activity level based on the wearer's lifestyle, offering a personalized and adaptive timekeeping experience.
Dynamic Watch Faces
The illi & Julien ADO 'Artime' watch features a face composed of multiple squares that change in vibration and stillness, reflecting the wearer's level of activity.

Who This Affects Most

Wearable Technology
The illi & Julien ADO 'Artime' watch represents a disruptive innovation opportunity in the wearable technology industry, where personalized and adaptive timekeeping can enhance user experience.
Fashion and Accessories
The illi & Julien ADO 'Artime' watch brings disruptive innovation possibilities to the fashion and accessories industry by offering a unique and customizable timepiece that complements individual lifestyles.
Wellness and Lifestyle
The illi & Julien ADO 'Artime' watch presents disruptive innovation opportunities in the wellness and lifestyle sector, as it combines functionality with personalization to promote a more mindful and balanced approach to timekeeping.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 68%
Activity 68%
Freshness 8%