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Typographic Soda Infographics

The Most Iconic Soft Drink Map Charts Popular Pops in Each State

— July 17, 2014 — Marketing
Media Group Thrillist recently put together this iconic soft drink map that chronicles the most popular pops in each American state. It's interesting to see what state is drinking what and how diverse the tastes range from state to state.

'The Most Iconic Soft Drink of Every State in America' is a fun technicolor map that divides the US up by its various states. Each state is a different color with a graphic of the region's most popular pop bottle featured in the center. Some of the popular state pops are easy enough to guess since that specific drink is made in that region. Others are a bit harder to predict making this map a super fun read. For example, Coke is Georgia's most popular pop whereas Kool-Aid is the most popular drink in Nebraska.
Trend Themes
1. Regional Pop Preferences - Opportunity to create localized marketing campaigns and tailored product offerings based on the most popular soft drinks in each state.
2. Consumer Taste Diversity - Opportunity to develop new beverage flavors and variations to cater to the unique preferences of consumers across different states.
3. Cultural Brand Associations - Opportunity for soft drink brands to leverage regional preferences to build stronger brand associations and connect with local communities.
Industry Implications
1. Beverage - Soft drink companies can use the regional pop preferences to innovate and create new beverage products that cater to specific states' preferences.
2. Marketing - Marketing agencies can assist soft drink companies in developing targeted campaigns based on the popular soft drinks in different states.
3. Packaging - Packaging companies can offer customization options for soft drink bottles to feature the iconic regional pops, helping to strengthen brand associations.
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