Lightening Bolt-Branded Sneakers

Ian Connor's 'Revenge x Storm' Silhouette is Inspired by Vans

Ian Connor, a creative director and stylist, tapped the classic black and white Vans Old Skools for his Revenge x Storm silhouette.

Like the popular Vans, the sneakers have a low build that makes them very versatile and easy to slip on and off. Instead of the wavy stripe that marks the footwear label's branding on the sides of the uppers, there's white lighting bolts instead. On the tongues, "Revenge" in written in a bold font to supply the sneakers with a little more contrast, while the inner sole states "Storm." On the backs of the heels, a black and white rounded logos state "Off The Shits" as well.

As HYPEBEAST reports, there's not much information available regarding Ian Connor's Revenge x Storm silhouette quite yet, however it's likely that it'll be available in June.

Bold Branding
Disruptive innovation opportunity: Explore unique and eye-catching ways to brand products and create differentiation in the market.
Collaborative Sneaker Designs
Disruptive innovation opportunity: Foster partnerships between fashion designers and established sneaker brands to create fresh and exciting sneaker designs.
Personalization in Footwear
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Sectors Adopting This

Fashion/sneaker Industry
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Branding and Marketing Industry
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Technology Footwear Industry
Disruptive innovation opportunity: Research and develop technologies that allow for personalized customization in footwear, enhancing customer experience and satisfaction.
SCORE
2.3 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 26%
Activity 36%
Freshness 8%