Connected Budget-Friendly Printers

The HP Laserjet Pro M118dw Printer is Versatile

The HP Laserjet Pro M118dw printer is a budget-friendly solution for the home or office that will expand the printing capabilities of your setup to eliminate any inefficiencies.

The printer has a wireless connectivity that will enable anyone on the network to print, while the accompanying HP Smart app decentralizes how users can access the unit. The app will let users scan documents and more from wherever they are to have the print job complete when they arrive.

The HP Laserjet Pro M118dw printer also allows users to print directly from cloud services like Google Drive, iCloud and Dropbox for added efficiency. Voice assistant connectivity allows users to print using services including Google Assistant, Amazon Alexa and Microsoft Cortana for intuitive control capabilities.

Wireless Connectivity
The trend of wireless connectivity allows for convenient and flexible printing from any device on the network, paving the way for more streamlined workflows and increased efficiency.
Decentralized Printing
The trend of decentralized printing through apps like HP Smart offers users the convenience of accessing and managing print jobs remotely, creating new opportunities for remote work and productivity.
Cloud Printing
The trend of cloud printing provides users with seamless access to files stored on cloud services, enabling efficient printing and eliminating the need for physical storage devices.

Who This Affects Most

Technology
The technology industry can explore innovative ways to integrate wireless connectivity and app-based printing solutions into printers, revolutionizing how printing tasks are performed.
Office Equipment
The office equipment industry can capitalize on the trend of decentralized printing by developing printers with built-in app functionalities, enhancing the flexibility and convenience of printing for businesses and individuals.
Cloud Services
The cloud services industry can seize the opportunity to expand their offerings by integrating seamless printing capabilities that allow users to directly print from their cloud storage accounts, further enhancing user experience and convenience.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 18%
Freshness 8%

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