Ruggedly Raw Boutiques

Hostem Shop in London Offers a Simple & Unfinished Look

The Hostem shop in London is a store that makes great use of the rugged and rough aesthetic. Created by design duo JAMESPLUMB, the Hostem shop is minimalistic, offering a raw look, as if someone spontaneously decided to set up shop in an abandoned building.

At any rate, the unfinished look of the interior works with the brand's selection of fashionably worn boots and laid-back attire. Along with reclaimed floorboards, this menswear shop features exposed, industrial lighting fixtures, wooden table displays and walls that are stylishly lined with linen. A rugged satchel lays on the floor with the Hostem shop's business cards inside -- a stray pendant bulb dangles strategically above.

As the Retail Design Blog says, the Hostem shop by JAMESPLUMB definitely offers an enticing textural and evocative shopping experience.

Rugged Retail
Creating a raw and unfinished aesthetic can attract customers looking for a more authentic shopping experience.
Industrial Lighting
Using exposed and industrial lighting fixtures can create a unique atmosphere in retail spaces.
Reclaimed Materials
Using raw materials, such as reclaimed floorboards and wooden displays, can add to the rugged aesthetic and help reduce waste.

Sectors Adopting This

Fashion Retail
Fashion retailers can create a unique shopping experience by using rugged and raw aesthetics in their stores.
Interior Design
Interior designers can incorporate industrial and unfinished elements into their designs to create unique and memorable spaces.
Sustainable Design
Sustainability-focused designers can use reclaimed materials to add to the raw aesthetics and reduce waste in their designs.
SCORE
3.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 62%
Activity 38%
Freshness 8%