The Honda CT125 Hunter Cub is a new motorcycle from the brand that aims to deliver exceptional handling and more for avid adventurers seeking to get off the beaten path. The motorcycle is a modified version of the Super Cub and features a chassis that's better designed to handle the riding demands of users when they are exploring rural environments. The ride is characterized by extra fuel capacity, a high-mount exhaust, added engine protection and a luggage rack on the rear to accommodate essential gear.
The Honda CT125 Hunter Cub will come in Matte Fresco Brown and Glowing Red color options, and is expected to be available in Japan in June 2020 with a launch in the US in the near future a possibility.
What's Driving This Trend
- Off-road Motorcycles
- The rise of off-road motorcycles customized for adventurers presents opportunities for innovation in durable but lightweight materials, long-life batteries and navigational technologies.
- Adventure Gear Design
- The trend toward specialized motorcycles designed for off-road adventurers offers opportunities to design and manufacture specialized adventure gear, such as multifunctional jackets, protective apparel and luggage systems that integrate with motorcycles.
- Urban Adventurer Community
- With the rise of off-road motorcycles geared towards rural exploration plus the advent of rideshare services that integrate motorbikes, there's an opportunity to build online and offline communities of urban adventurers who seek unique, personalized experiences.
Who This Affects Most
- Motorcycle Manufacturing
- Motorcycle manufacturers can innovate in off-road motorcycles and adventure gear design to tap into growing demand for outdoor adventure tourism and sustainable travel.
- Tourism
- Travel and tourism operators can harness the trend towards off-road adventure and create personalized travel packages that cater to the needs of urban adventurers seeking immersive, customized experiences.
- Smart Navigation
- Smart navigation app makers can innovate in customized map design and off-road GPS features to tap into the growing demand for safer, more immersive off-road adventure experiences that incorporate technology.
