TLB's Highlighting Skin Serum fuses elements of makeup and skincare to deliver an instant dewy glow and moisturization. The product is available in three tinted shades (Pretty Penny, Golden Glow and Rosé All Day) that complement a variety of skin tones.
The oil-serum hybrid is packaged like a foundation product but it's full of soothing skincare ingredients like rosewater, green tea extract, sunflower and castor seed oils, plus brightening Vitamin C. The glow-boosting serum infused with natural oils and other beneficial ingredients is a versatile one, as it can be worn alone, under foundation and tinted moisturizer or used as an all-over or targeted highlighter. The product is perfect for applying and building out with the fingertips, making it an approachable formula for makeup and skincare lovers of all levels.
What's Driving This Trend
- Makeup-skincare Hybrids
- There is an opportunity for developing more products that combine the benefits of makeup and skincare, to offer consumers multi-functional beauty items.
- Tinted Skincare Products
- There is potential for creating more tinted skincare products that provide not only skincare benefits, but also serve as makeup for a natural and effortless look.
- Oil-serum Hybrids
- Developing more oil-serum hybrid products that provide both skincare and makeup benefits would cater to consumers looking for versatile and efficient beauty solutions.
Who This Affects Most
- Beauty Industry
- The beauty industry can explore new product development opportunities by innovating and creating multi-functional beauty items that combine the benefits of makeup and skincare.
- Skincare Industry
- Skincare companies can expand their product lines by introducing more tinted skincare items that provide extra benefits, such as a dewy glow or light coverage.
- Makeup Industry
- Makeup companies can innovate by creating more oil-serum hybrid products that offer not only makeup benefits, but also skincare advantages such as moisturization and nourishing ingredients.
