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Liquid Fiber-Enriched Supplements

The Promovita High Fiber Digestive Supplement is Lactose-Derived

— January 30, 2019 — Lifestyle
The Promovita High Fiber Digestive Supplement has been launched by Dairy Crest as a new product to appeal to busy consumers who are looking to up their intake of fiber. The supplement is made with galacto-oligosaccharides (GOS) that is derived from lactose that is reported to promote the growth of healthy bacteria in the gut. This will come as welcome news to consumers who are lacking in fiber from the foods they consume each day that need an easy, portable way to increase their overall digestive wellness.

The Promovita High Fiber Digestive Supplement will launch next month and will come in packs of 28 that can be easily carried in a bag or kept at ones desk for consumption at any point in the day.
Trend Themes
1. Liquid Fiber-enriched Supplements - Opportunity for companies to develop innovative liquid supplements that provide a convenient and portable way for consumers to increase their intake of fiber.
2. Galacto-oligosaccharides (GOS) - Companies can explore the use of galacto-oligosaccharides (GOS) derived from lactose to promote the growth of healthy bacteria in the gut, offering new solutions for digestive wellness.
3. Digestive Wellness Products - There is a growing market for digestive wellness products that offer easy and effective solutions for consumers to improve their overall digestive health.
Industry Implications
1. Nutritional Supplements - The nutritional supplements industry can capitalize on the demand for liquid fiber-enriched supplements and develop innovative products that cater to consumers looking to improve their digestive wellness.
2. Dairy Industry - The dairy industry can explore the use of lactose-derived galacto-oligosaccharides (GOS) in various products, including beverages and supplements, to provide consumers with added digestive health benefits.
3. Health and Wellness - The health and wellness industry can incorporate liquid fiber-enriched supplements and digestive wellness products into their offerings, providing consumers with convenient and effective ways to support their digestive health.
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