Umbrella-Shaped Folding Seats

The 'Hide And Seek' Chair by Yanagisawa Sera is Ultra-Portable

The 'Hide And Seek' chair is an illusory furniture piece that masquerades as a conventional umbrella, but unfolds to reveal an unexpected functionality. The unit looks like an umbrella when not in use, but can be opened up to reveal a seat upon request to support the needs of those who take public transit or perhaps even the elderly to ensure they always have a place to rest. The frame within the umbrella is crafted with durable materials to support up to 160-pounds of weight, while a stretched fabric offers a bit of comfort for sitters to appreciate.

The 'Hide And Seek' chair is the design work of Yanagisawa Sera and identifies what could be done to make folding furniture even more applicable for the modern consumer.

Illusory Furniture
Creating furniture pieces that masquerade as other objects to surprise and delight customers.
Ultra-portable Furniture
Designing furniture that is easy to carry and can be used in a variety of settings, especially public transportation.
Multi-functional Furniture
Designing furniture pieces that serve more than one purpose, such as a seat that can be disguised as an umbrella.

Where This Applies

Furniture
Furniture manufacturers can create new designs that are portable, multifunctional, and can offer an innovative illusion to customers.
Transportation
Public transportation departments can utilize unexpected seating solutions to provide a more comfortable ride for passengers, especially elderly riders.
Tourism
Tourism companies can offer unique seating solutions that are easy to carry around for travelers who are always on the go.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 82%
Activity 53%
Freshness 10%