Alt Protein Chips

Herbalife Protein Chips Share Eight Grams of Plant-Based Pea Protein

Herbalife launched Protein Chips as a convenient, savory way for people to meet their daily nutrition goals and replace conventional meals with snacks. The Protein Chips, exclusively available through Herbalife independent distributors, provide eight grams of plant-based pea protein and natural flavor without cholesterol.

These grab-and-go, vegetarian-friendly chips are not fried and share a mild barbecue flavor to satisfy the growing number of younger demographics in search of protein-packed snacks with plant-forward ingredients.

"The culture of snacking continues to evolve as consumer demand for protein grows," explains Ibi Montesino, Managing Director, Herbalife North America, "Consumers are turning to on-the-go protein snacks, due to protein's unique role in supporting weight management and overall health."

Plant-based Protein Snacks
There is increasing consumer interest in plant-based snacks that offer high protein content without compromising on taste.
On-the-go Nutrition
Busy lifestyles are driving demand for portable, nutritious snack options that can replace conventional meals.
Health-conscious Snacking
Rising health awareness is leading consumers to seek out snacks that provide nutritional benefits like protein without added cholesterol.

Sectors Adopting This

Healthy Snack Foods
An industry meeting the needs of health-oriented consumers looking for nutritious, plant-based snack alternatives.
Plant-based Foods
A rapidly growing industry focused on creating food products derived from plants to cater to the increasing vegan and vegetarian population.
Weight Management Products
This industry sees substantial growth in demand for products that aid health-conscious individuals in managing their weight through high-protein, low-calorie options.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 74%
Activity 83%
Freshness 29%