Indulgent Superfood

Editor Jaime Neely Counts Down Her Favorite Picks for Healthy Treats

If a healthy diet is an important part of your lifestyle, but you still have a sweet tooth, these healthy treats will be exactly your taste. Trend Hunter's Jaime Neely discusses her favorite examples of indulgent superfood from caffeine hybrid drinks to nutty jam pizzas and divine antioxidant desserts.

A healthier alternative to a regular cup of java is the coffee leaf tea. Or if you are looking for a sweet garnish for your hot beverage, these marshmallow-mimicking matcha green tea cubes have considerably less sugar. Dark chocolate-drizzled pomegranates are healthy treats you can pick over other crunchy clusters. For a sweeter take on savory pizza, this fruity version includes toppings like peanut butter, blueberry jam, almonds and fresh blueberries.

Indulgent Superfood
Indulgent superfood is a growing trend, with opportunities for the food and beverage industry to offer healthier but still satisfying options.
Caffeine Hybrid Drinks
Caffeine hybrid drinks are a trend to watch, creating opportunities for the beverage industry to innovate with new combinations of different drinks.
Antioxidant Desserts
Antioxidant desserts offer a new twist on traditional sweets, providing an opportunity for the dessert industry to offer healthier treats.

Industries Being Reshaped

Food and Beverage
The food and beverage industry can benefit from the growing trend of indulgent superfood, by offering healthier but still satisfying options.
Beverage
The beverage industry can innovate by combining different drinks to create caffeine hybrid drinks.
Dessert
The dessert industry can provide a healthier twist on traditional desserts by offering antioxidant desserts.
SCORE
0.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 1%
Activity 3%
Freshness 8%

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