Crowdfunding has experienced immense success that can be observed with sites like Kickstarter and Indiegogo, so the Hasbro HASLAB has been created by the toy brand as a way to help bring the model to the collectible toy market.
The program works by enabling passionate fans to have their say in the development of collectible toys and models that might be a bit too niche for the mainstream market. This is observed with the new Star Wars Jabba's Sail Barge from Return of the Jedi that's being offered on the site for avid collectors to have their say.
The Hasbro HASLAB crowdfunding program shows immense potential as a space for collectible products to be test marketed, but could expand in the future for toys of all kinds.
Toy Brand Crowdfunding Sites
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