They don't call it the "walk of shame" for nothing, but the Harvey Nichols Christmas 2011 campaign puts forth another definition for the act: wearing an ill-fitting or unfashionable dress.
In this amusing Harvey Nichols Christmas 2011 commercial, women are seen walking home in their previous night's attire, wearing revealing, drab or otherwise unflattering outfits. Every gal looks rather shamefaced and embarrassed as they struggle to pull down their too-short dresses or walk barefoot outside. At the end of the commercial, however, a pretty girl is shown walking to her house smiling from ear to ear. This fresh-looking girl is anything but embarrassed and that's because she is, unlike the other girls in the ad, wearing a pretty Harvey Nichols' frock!