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Digital Assistant Speakers

The Harman Kardon 'Invoke' Speaker Features Microsoft's Cortana

— May 13, 2017 — Art & Design
Just as Amazon unveiled the Amazon Echo with Alexa, the Harman Kardon Invoke is being launched later this year with Cortana from Microsoft.

The device takes the form of a speaker that can control music and smart home devices, as well as accept incoming calls from Skype. With the help of Cortana, Microsoft's digital assistant, users are able to execute a range of hands-free tasks. As a brand that is known for its expertise in the world of audio and music, Karman Kardon created Invoke in premium materials with hardware to offer a powerful 360-degree sound.

As more digital assistants and robots are being launched to automate tasks within, as well as outside, the home, entertainment systems and components like speakers are once again becoming integral parts of the household.
Trend Themes
1. Digital Assistant Speakers - Opportunity for disruptive innovation lies in developing advanced digital assistant speakers that integrate seamlessly with smart home devices and offer high-quality audio.
2. Voice-activated Smart Home Devices - Disruptive innovation potential exists in creating voice-activated smart home devices that can be controlled by digital assistants like Cortana, offering convenience and automation in households.
3. Integration of Digital Assistants - The trend of integrating digital assistants like Cortana into various devices presents an opportunity for disruptive innovation in creating a unified and seamless user experience across multiple platforms.
Industry Implications
1. Consumer Electronics - Disruptive innovation can be realized in the consumer electronics industry by developing innovative and smart digital assistant speakers and voice-activated devices.
2. Smart Home Technology - Opportunity for disruptive innovation exists in the smart home technology industry by creating digital assistant speakers and devices that seamlessly integrate with smart home systems and offer voice-activated control.
3. Home Entertainment Systems - Disruptive innovation potential lies in the home entertainment systems industry by integrating digital assistants into speakers and components to enhance the overall audio experience and provide hands-free control.
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