The 'Happy Chaos' Collection Celebrates Japanese Fashion Culture

 - Dec 4, 2018
References: footlocker & asicstiger
Footwear label ASICSTIGER introduces the new 'Happy Chaos' collection designed with a Japanese influence -- the capsule celebrates Tokyo's Harajuku district with vibrant colors and bold patterning. ASICS embodies a culture that actively applies Japanese fashion to sportswear, and this latest pack follows suit. Harajuku is recognized for their eclectic DIY spirit and expressive designs.

This energetic concept was well thought-out when creating the men's and women's sneakers -- the collection features styles such as the 'GEL-DIABLO,' the 'GEL-SAGA,' 'GEL-MAI,' and the 'GEL-KAYANO.' To accompany the footwear are some apparel options, featuring tracksuits, tees, long sleeve shirts, hoodies, and a waist bag. Notably, the pieces in the Happy Chaos collection are designed to have matching pieces, but consumers are encouraged to embrace the creative culture of Harajuku and create contrasting looks by mixing them up.