The Hands street art project in Barcelona kicks back against banks, the Government and austerity measures in the Spanish city with humorous street art installations.
The project masterminded by Spanish artists Octavi Serra and Mateu Targa in collaboration with Daniel Ilugany and Pau Garcia saw the team cast rubber silicone hands and pepper them around the city. In the reactionary art, the hands are seen outstretched with a sign saying ‘Help Spain’ -- another is seen at an ATM mocking a gun being pointed at head level whilst other versions of the hands are seen hanging on top of street payphones as if raiding them for loose change.
The street art is reflective of the deep recession that has gripped Europe over the last few years and is an interesting way for artists to convey the collective public consciousness in an evocative way.
Photo Credits: street-hands.blogspot, designboom
Key Themes Behind This Trend
- Creative Street Art
- Street artists are using humor in their installations to comment on social and economic issues.
- Urban Social Commentary
- Street art is being used to convey collective public consciousness on issues such as government policies and economic conditions.
- Recessionary Resistance Art
- Artists are creating installations that rebel against banks, governments, and austerity measures as a response to the economic recession.
Where This Applies
- Art and Entertainment
- Artists are finding success using street art as a medium to convey social commentary.
- Tourism and Hospitality
- Tourism companies could use the popularity of street art installations as a way to promote their cities and attract visitors.
- Marketing and Advertising
- Companies could use street art installations as a way to engage with consumers and create buzz for their products or services.
