The newest Arctic Fox Hair Color—pastel pink—is launching in 2020, introducing a semi-permanent hair color inspired by the popular color of rosé. The all-new Frosé shade is made with vegan, cruelty-free and natural ingredients that color and condition hair, all the while leaving it scented like grapes.
While Arctic Fox Hair Color already offers a handful of warm-toned shades, including pink tones like Virgin Pink and Electric Paradise, this new color was highly requested from fans. Like other shades from the brand, the rose gold tint is designed to be extremely DIY-friendly and cause less staining and bleeding. Eventually, the color will fade over time, offering the perfect way to change up one's look without the commitment.
Image Credit: Arctic Fox Hair Color
Why This Trend Is Growing
- Rosé-inspired Hair Colors
- The trend of rosé-inspired hair colors is disrupting the hair care industry by offering consumers a unique and on-trend way to update their look.
- Vegan and Cruelty-free Hair Color
- The trend of vegan and cruelty-free hair color is disrupting the beauty industry by providing a more ethical and sustainable alternative to traditional hair dyes.
- Diy-friendly Hair Color
- The trend of DIY-friendly hair color is disrupting the salon industry by empowering individuals to easily experiment with different hair colors at home.
Industries Being Reshaped
- Hair Care
- The hair care industry has an opportunity to create and market more innovative rosé-inspired hair color products that cater to the demand for trendy and customizable hair options.
- Beauty
- The beauty industry has an opportunity to develop and promote vegan and cruelty-free hair color products that appeal to conscious consumers seeking ethical and sustainable beauty choices.
- Salon
- The salon industry has an opportunity to offer educational resources and tools for DIY-friendly hair color techniques, making it easier for clients to experiment with hair colors without professional help.
