Givaudan Active Beauty's Darkenyl Counteracts Whitened, Aging Hair
Laura McQuarrie — November 6, 2018 — Fashion
References: givaudan & cosmeticsbusiness
There are countless products that exist to help mature consumers address hair aging by artificially covering up the root of the issue but Givaudan Active Beauty is now introducing 'Darkenyl' as a revolutionary repigmenting and conditioning serum to reverse the biological hair-whitening process.
The new haircare product is powered by cutting-edge stem cell research to reduce free radical damage and protect hair on a molecular level. Amandine Scandolera, Head of Biological Evaluation, notes that "having white hair is definitely not an irreversible phenomenon anymore" thanks to the development of Darkenyl.
The innovative hair product has the potential to be used by all genders, as well as people with any type of hair color for long-lasting results.
The new haircare product is powered by cutting-edge stem cell research to reduce free radical damage and protect hair on a molecular level. Amandine Scandolera, Head of Biological Evaluation, notes that "having white hair is definitely not an irreversible phenomenon anymore" thanks to the development of Darkenyl.
The innovative hair product has the potential to be used by all genders, as well as people with any type of hair color for long-lasting results.
Trend Themes
1. Hair Repigmentation - The trend of repigmenting hair is revolutionizing the haircare industry, offering a solution to reverse the biological hair-whitening process.
2. Stem Cell Research in Haircare - The use of cutting-edge stem cell research in developing products like Darkenyl presents disruptive innovation opportunities in the haircare industry.
3. Long-lasting Haircare Solutions - The demand for long-lasting haircare solutions is driving the development of products like Darkenyl that provide lasting results.
Industry Implications
1. Haircare - The haircare industry can leverage the trend of hair repigmentation to develop innovative products to meet the needs of mature consumers.
2. Cosmetics - Cosmetics companies can explore the use of stem cell research in developing new formulas for hair repigmentation and anti-aging products.
3. Personal Care - The personal care industry can incorporate long-lasting haircare solutions like Darkenyl into their product offerings to cater to consumers' needs.
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