Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

This Guerlain Muguet Fragrance Boasts a Limited Edition Bottle

 - Apr 18, 2015
References: buro247
The Spring 2015 Guerlain Muguet fragrance launch boast luxe branding and a limited edition bottle. The scent is packaged in a porcelain bottle and draws inspiration from vintage cosmetic branding.

Its all-white bottle is accented with decorative text and motifs that will appeal to fans of vintage decor and typography. Resembling a perfume bottle one would find in an antique shop, the Guerlain Muguet fragrance packaging is a true definition of retro elegance.

Launching this Spring, the limited edition perfume will be available at Guerlain retailers and will even features a porcelain bottle stopper and charming ribbon accent. The fragrance is a collector's item and its bottle can be used even after its perfume contents run out. Embracing retro branding, Guerlain illustrates how artisanal packaging can capture a brand's vision and identity.