Luxury fashion house Gucci introduces its latest Gucci Print Arm Denim Jacket, which takes a classic light washed denim jacket and reworks it in a new angle. The piece joins the house's seasonal Fall/Winter 2020 roster and the new perspectives celebrate sporty influences.
It specifically honors the mid 80s aesthetics and the trackside stylistic elements during the era. The denim jacket is highlighted by its hem, which is elasticated for a more casual look overall. The logo is done to replicate the aesthetics of the 80s along the left sleeve. To add more comfortable elements to the jacket, there is a silky monogram lining with glossy details at the chest pocket and closure to round out the entire denim jacket.
Image Credit: END. Clothing
Why This Trend Is Growing
- Sporty Aesthetics in High Fashion
- High fashion brands can incorporate sporty elements and aesthetics into their designs to attract younger, trend-focused consumers.
- Reworking Classic Styles
- There is room for innovation in the fashion industry by taking classic styles and reworking them with new angles and features.
- Comfortable High Fashion
- There is a growing demand for high fashion pieces that prioritize comfort and functionality as much as style.
Industries Being Reshaped
- Fashion
- The fashion industry can incorporate sportswear and comfort into luxury garments to appeal to a broader audience.
- Design
- Designers can experiment with taking classic styles and reworking them with new elements to create unique and innovative garments.
- Retail
- Retailers can target consumers who prioritize both style and comfort with high fashion garments that feature sporty aesthetics and functional details.
