LEGO created a replica Nissan ‘GT-R Nismo’ as part of its Speed Champions series. The company priced the replica at $20 and it will be available in stores, and from the LEGO website, beginning on January 1st. The Speed Champions series is a line of racing-inspired replicas, where LEGO recreates famous race cars. Some of the other car brands that have been featured in the Speed Champions series include, Audi, Ford, Mercedes-Benz, Chevrolet and more.
The replica GT-R Nismo features 298 pieces that depict the famous Japanese race car. The set also includes the car’s GT wing, fender flares, running lights, grille, taillights and more. The set also comes with a figure with Nissan racing gear and a helmet.
Image Credit: LEGO
What Makes This Trend Stand Out
- Replica Race Car Kits
- Creating replica race car kits allows enthusiasts to build their own detailed models and experience the thrill of racing.
- LEGO Speed Champions Series
- Expanding the LEGO Speed Champions series to include famous race cars opens up opportunities for collaboration with major car brands and appeals to collectors and fans alike.
- Racing-inspired LEGO Sets
- Developing racing-inspired LEGO sets broadens the appeal of LEGO to car enthusiasts and introduces young children to the world of racing.
Sectors Adopting This
- Toy Manufacturing
- Toy manufacturers can explore partnerships with car brands to create detailed replica race car kits, providing a unique play experience for children and hobbyists.
- Automotive
- Automotive companies can collaborate with toy makers to release replica race car kits as promotional items, engaging with their audience in a new and interactive way.
- Entertainment
- The entertainment industry can incorporate replica race car kits into marketing campaigns or movie tie-ins, offering fans a chance to own and build iconic vehicles featured on screen.
