Luxury Fashion House Blankets

Versace's Greca Blanket is Made from a Silk and Cashmere Blend

Versace's Greca Blanket is part of the luxury fashion label's Versace Home range, and is available in three colors. The blanket is crafted from a lavish silk and cashmere blend and is accented with a Greca motif and Versace's signature medusa head insignia.

Available in three designs -- Gray + Print, Blue + Pink and Blue + Red -- the luxe blanket transforms any space into a more fashionable environment and boasts inverted colorway options on each side, allowing for two styles to choose from in one.

Versace's Greca Blanket measures 150 x 180 cm in size and is the perfect splurge for luxury lovers this holiday season. The blanket is priced at $1775 and is shipped internationally via the Versace web shop.

Luxury Home Decor
Opportunity for luxury fashion brands to expand their product line by bringing their signature style to home goods.
Double-sided Products
Opportunity to create products with two different design options, appealing to consumers who want versatility and value.
Silk and Cashmere Blends
Opportunity for brands to experiment with luxurious fabric blends and create high-end versions of everyday products.

Where This Applies

Fashion
Fashion brands can expand into the home decor space and leverage their existing branding to appeal to consumers.
Home Goods
Home goods companies can collaborate with high-end fashion brands to create designer collections that elevate their product offerings.
Textiles
Textile manufacturers can experiment with silk and cashmere blends and other luxury fabrics to create high-end products in multiple industries.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 79%
Freshness 10%