Tractive, a company that normally specializes in GPS trackers for dogs, has just released its first line of GPS cat collars.
This breakaway collar is small and lightweight enough to fit cats of every shape and size. With an updated feature previously used on the GPS tracker for dogs, quick-switch removable batteries enable the collar to always remain on the cat it's attached to. Integrated activity tracking makes it possible for users to keep up on the physical activity of a pet using the Tractive Motion app. The app is broken down into simple categories such as "lazy," "active," and "dynamic" to help the user perfectly suit the app to their pet's needs. Pet owners may use the virtual fence option to know exactly when their cat leaves a designated area, or the live-tracking mode to pinpoint the real-time location of a cat.
Tractive's new GPS cat collars will be made available in Europe within the next few months.
What's Driving This Trend
- GPS Tracking for Cats
- Disruptive innovation opportunity: Developing more advanced GPS tracking systems specifically designed for cats that are small, lightweight, and integrate with activity tracking features.
- Quick-switch Removable Batteries
- Disruptive innovation opportunity: Creating a universal quick-switch battery technology that can be used for various types of pet trackers, making it easier for pet owners to maintain and use the devices.
- Integrated Activity Tracking
- Disruptive innovation opportunity: Integrating activity tracking functionalities into pet tracking devices to provide pet owners with more insights and data on their pet's physical health and behavior.
Who This Affects Most
- Pet Technology
- Disruptive innovation opportunity: Developing innovative technologies and devices that enhance the well-being, safety, and convenience of pet ownership.
- Wearable Technology
- Disruptive innovation opportunity: Exploring the potential of wearable technology for pets, creating new markets and applications for tracking and monitoring their activities.
- Mobile Applications
- Disruptive innovation opportunity: Designing user-friendly mobile applications with features specifically tailored for pet owners to seamlessly interact with pet tracking devices and access relevant information on their pets.
