Rejuvenating Winter-Ready Cosmetics

Goop Launched Two New Products for the Face and Hands

To help consumers combat skin dryness during the winter months, Goop launched two new products that aim to rejuvenate the face and the hands.

The Goopglow Cloudberry Exfoliating Jelly Cleanser is a skincare product that brightens and smooths the complexion. The exfoliating jelly wash can be used for morning and night to leave the skin feeling soft. Cloudberry contains natural fruit enzymes and bitter orange peel to gently polish the skin and remove impurities.

The Goopgenes Nourishing Hand Cream aims to nourish and boost the appearance of youthful skin on the hands. It is made with a rich, yet lightweight formula that leaves the hands soft and smooth after one use. The hand cream includes jojoba seed extract leaves and a blend of nourishing butters.

Image Credit: Goop

Winter-ready Skin Care
Opportunity for cosmetic companies to offer specialized products for the winter months
Fruit-based Skin Care
Opportunity for cosmetic companies to use natural fruit enzymes as a key ingredient in skincare products
Youthful Hand Care
Opportunity for cosmetic companies to provide hand creams that enhance the appearance of youthful skin

Industries Being Reshaped

Cosmetics
Cosmetics industry can benefit from offering specialized products for different seasons and weather conditions
Natural Cosmetics
Natural and organic cosmetics industry can use fruit enzymes as an alternative to harsh chemicals in their products
Hand Care
Hand care industry has the potential to offer products that enhance the appearance and health of hands
SCORE
1.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 23%
Activity 21%
Freshness 12%