New features on Google Maps let users pay for their public transit and parking fares in one easy-to-use app. In addition, the map application is integrating two new mobile parking payment services, Passport, and ParkMobile, for users to fill their meter easily. Similarly, public transit users will be able to pay for a fare using a Google Pay account through the maps app.
To use the public transit payment feature, users can search for transit directions in the app and will be offered a purchase ticket option alongside the searched results. Once the fare selection is made, transit users can tap-to-pay or show the conductor a digital ticket. This contactless payment method is increasing in popularity within the public transit industry.
Image Credit: The Verge
Why This Trend Is Growing
- Mobile Payment for Transit & Parking
- The integration of mobile payment services for transit and parking in map applications provides an opportunity for disruptive innovation in the finance and technology industries.
- Contactless Payments
- The trend of increasing popularity of contactless payments in public transit can lead to disruptive innovation opportunities in the payments and transportation industries.
- Integrating Multiple Services in One App
- The integration of multiple mobile parking payment services and transit fare payment in one single app provides an opportunity for disruptive innovation in the technology and transportation industries.
Industries Being Reshaped
- Finance
- The integration of mobile payment services for transit and parking in map applications offer opportunities for disruptive innovation in the finance industry.
- Technology
- The trend of integrating multiple services in one app provides opportunities for disruptive innovation in the technology industry.
- Transportation
- The trend of contactless payments and integrating mobile payment services in map applications provides opportunities for disruptive innovation in the transportation industry.
