Vibrantly Sporty Fashion Ads

The Goldbergh Spring 2014 Campaign Stars Romy De Vries

Vibrant and sporty, the Goldbergh Spring 2014 ad campaign rings in the new season on a high note. One of the things people look forward to when it comes to spring is breaking out the lighter, brighter wardrobe as well as the bike, golf clubs and whatever else is necessary for their outdoor recreation of choice. Pairing the playfully chic looks with an equally colorful and geometric backdrop, the Goldbergh Spring 2014 ad campaign will capture people's attention immediately.

The Goldbergh Spring 2014 was art directed by Theo Nijsse. The luxury sportswear label cast model Romy de Vries as the face of their latest campaign. She was captured in a wardrobe full of bold metallic, animal print and jersey materials.

Vibrant Sportswear
Opportunity for brands to create vibrant and stylish sportswear that stands out in the market.
Outdoor Recreation Fashion
Chance to design fashionable and functional clothing and accessories for outdoor activities.
Geometric Backdrops
Innovation opportunity for using geometric patterns and backgrounds in fashion advertisements.

Who This Affects Most

Fashion
Fashion brands can explore vibrant sportswear and outdoor recreation fashion.
Advertising
Advertising agencies can experiment with geometric backdrops for their campaigns.
Sports and Outdoor Equipment
Companies can create and promote sports and outdoor equipment that complements the vibrant sportswear trend.
SCORE
5.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 64%
Freshness 8%

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