In an effort to cater to the growing number of consumers eating on the go, Yoplait recently introduced a new product called Go Big Yogurt. The new product is an extension of the brand's existing yogurt tube lineup, which serves as a more portable snack solution.
Yoplait Go Big Yogurt is a bigger, more filling version of the brand's popular yogurt tubes. The tubes consist of creamy yogurt packaged in a squeezable tube for easy snacking. Not only is the yogurt a good source of both calcium and vitamin D, but it also serves as one meat equivalent.
Building on the success of its existing products, Yoplait's new Go Big Yogurt caters to kids with bigger appetites who are looking for healthy snacks that can be enjoyed both at school and on the go.