Glow-in-the-Dark Sushi Bars

Bompas & Parr Combines UV Light and Bioluminescent Ingredients

Bompas & Parr opened the doors to a glow-in-the-dark sushi bar pop-up at the Mother of the Nation festival in Abu Dhabi and it created memorable experiences with a combination of ultraviolet light and bioluminescent ingredients. The pop-up sushi bar offered brightly colored cocktails and dishes like fluorescent pink nigiri, and maki in seemingly impossible shades of electric blue and neon green.

The menu featuring light-reactive ingredients was also enhanced with food extracts and pigments to exaggerate the impact of a phenomenon called electron displacement. Rian Coulter, senior account manager for Bompas & Parr, told Dezeen, "The black light emits ultraviolet radiation, which excites atoms and causes them to release fluorescent light. It only works with specific foods and/or the vitamin B2, examples include tonic water, bananas, peppers and honey."

Bioluminescent Food
Opportunities for restaurants to create unique experiences by combining UV light and bioluminescent ingredients in their food and drinks.
Black Light Dining
Innovation opportunities for event planners to utilize black light technology to enhance the dining experience at events and pop-ups.
Food Pigments and Extracts
Opportunities for companies to develop and market food pigments and extracts that react to UV light, to cater to the growing demand for unique food experiences.

Industries Being Reshaped

Hospitality
Hotels, restaurants and bars can incorporate this trend to create unique and memorable experiences for their customers.
Event Planning
Event planners can use this trend to create memorable experiences at events such as weddings, galas, and corporate events.
Food and Beverage
Food and beverage companies can explore using UV-reactive pigments and extracts to develop new products or flavors providing a distinctive experience for consumers.
SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 77%
Activity 89%
Freshness 12%

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