Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Glidden Colorfully Celebrates Their Launch With Gratis Paint

 - Jun 25, 2009   Updated: Mar 28 2011
References: news.prnewswire
Glidden paint is giving customers a free quart of paint from June 25-July 2, 2009, an offer announced in celebration of their nationwide launch.

The company is actually letting customers choose from a whopping selection of 282 Glidden paint colors!

It looks like this promotion is a hit, as people are frantically searching this offer to get more details online.

Implications - During a recession, consumers are trying to save money in any way they can. Freevertising is an excellent promotional technique for businesses to reach a customer base in this economic environment; consumers get to try a product for free, and companies are able to get the word out about their brand.