Glassy skin, popularized by Korean beauty, describes a coveted, dewy look from skin that's deeply hydrated from within and so smooth and virtually transparent that it appears like a shard of glass. While K-beauty is known for its lengthy, multi-step product rituals, skincare products are emerging to help people get the look of plumped and perfected glass skin in an uncomplicated way. The Touch in Sol Pretty Filter Glassy Skin Balm takes the form of an ultra-moisturizing primer that is made with a highly refractive oil that creates a radiant glow.
The balm-style moisturizer boasts brightening and skin-nourishing properties, thanks to its formula that contains ingredients like five types of hyaluronic acid, damask rose water and phytosqualane, all of which help to prepare the skin for the application of makeup.
Image Credit: Touch in Sol
What Makes This Trend Stand Out
- Glassy Skin Trend
- Opportunity for skincare companies to develop innovative products that create a smooth, dewy, and transparent skin appearance.
- Simplified Beauty Rituals Trend
- Opportunity for beauty brands to create uncomplicated skincare products that provide multiple benefits, such as moisturizing and priming the skin.
- Natural Ingredients Trend
- Opportunity for companies to formulate skincare products with natural ingredients, such as hyaluronic acid and rose water, that promote brightening and skin nourishment.
Sectors Adopting This
- Skincare Industry
- Companies can innovate by developing moisturizers that provide a glassy skin effect and offer skin-nourishing benefits.
- Beauty Industry
- Brands can disrupt the market by creating all-in-one beauty products that simplify the skincare routine and enhance makeup application.
- Natural Cosmetics Industry
- Opportunity for natural cosmetics companies to develop hydrating and brightening products using organic and plant-based ingredients.
