ASICS introduces two new colorways of the GEL Sonoma 5 sneaker model for the season. The most prominent element of the show is the GORE-TEX informed uppers to ensure that it is weatherproof. The two colorways that recently dropped are entitled 'Triple Black' and "Directoire Blue.'
The silhouette is made from a slightly slimmer construction in comparison to the GEL-Nimbus 22 made in collaboration with Reigning Champ. The top of the shoe features a branded ASICS tag that rests on top of the mesh tongue that is made to be breathable. The lacing system features flat laces that are looped through a rubber overlay that coats the body. The side stripe panels are accomanied by leather materials and the back of the shoe features a ripstop pull tab sitting on a molded heel support.
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What's Driving This Trend
- Weatherproof Sneakers
- Creating sneakers with GORE-TEX informed uppers ensures weatherproof capabilities.
- Breathable Construction
- Utilizing mesh tongue and breathable materials enhances comfort and breathability of the sneakers.
- Innovative Lacing System
- Introducing a lacing system with flat laces looped through a rubber overlay offers a unique and secure fit.
Who This Affects Most
- Sporting Goods
- The sporting goods industry can benefit from developing weatherproof and breathable sneakers for athletes.
- Outdoor Apparel
- The outdoor apparel industry can explore incorporating weatherproof technologies into their footwear offerings.
- Fashion Footwear
- Fashion footwear companies can embrace innovative lacing systems to provide stylish and functional sneakers.
