Premium Patterned Archival Jackets

Needles and Baracuta Join Forces to Rework the G9 Jacket

Japanese fashion label Needles works in collaboration with Baracuta to design its own perspective of the G9 jacket silhouette for the season. The duo launches deep into Baracuta's archival designs and takes the iconic G9 by giving it a thick corduroy makeover.

It is then detailed with a rich paisley print offered then in five different colorways. The brand marks the style with a two-button detail at the collar and finishes it with the iconic umbrella back yoke. All of the different colorways are intricately detailed and vibrant. Looking from afar, one can see the contrasting hues and rich overlap of the carefully applied hues. It is cuffed at the sleeves for the bottom of the design.

Image Credit: Baracuta

Collaborative Archival Designs
Brands partnering to create new designs based on archival pieces.
Bold Patterned Outerwear
Outerwear featuring intricate and vibrant prints and patterns.
Thick Corduroy Makeovers
Updating classic pieces with textured corduroy fabric.

Where This Applies

Fashion
Collaborative designs can spice up the fashion industry and attract new customers.
Textile Manufacturing
Increased demand for bold patterned fabrics can lead to innovation in textile manufacturing.
Retail
Bold and unique outerwear can attract customers and boost sales in the retail industry.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 28%
Activity 3%
Freshness 11%

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