These fruit protein drinks, called 'Upbeat,' were designed to enhance the health of those who consume them, while simultaneously offering dynamic flavors.
The dairy protein drinks are offered by 'The Good Whey Company' and their rebranding was done by the 'Conran Design Group.' The packaging redesign was created to "embrace the energizing powder" of the drinks and is simultaneously simple and eye-catching. The fruit protein drinks come in flavors like coconut and pineapple, strawberry, and blueberry and raspberry. The milky protein drinks were designed to "maintain healthy muscles and to give an energy boost."
These protein drinks provide flavorful alternatives to the vanilla and chocolate protein milkshakes that are normally offered in this market, while working to improve the fitness of those who consume them.