US-based Veg-Fresh Farms had revolutionized the fresh produce packaging category by introducing an option that is anti-microbial. The company has identified a "growing need for packaging protection with foodborne illnesses becoming one of the top threats to the industry."
The new fresh produce packaging technology incorporates Smart Plastic additive technology and is inserted into the plastics in small percentages in order to create "a stronger barrier against outside contamination." Initially, Veg-Fresh Farms has introduced the revolutionary fresh produce packaging film to its Brussels sprouts. The company has plans to add the technology to other packaging formats, as well—from lidding films to clamshells.
The innovative fresh produce packaging is expected to add protection against salmonella, listeria, E. coli, MRSA, as well as dozens of other organisms that can cause harm to consumers.
What Makes This Trend Stand Out
- Anti-microbial Packaging
- The adoption of anti-microbial packaging will significantly reduce the possibilities of food contamination and increase shelf-life of products.
- Smart Plastic Additive Technology
- The integration of Smart Plastic Additive Technology in packaging films will increase the barrier against contamination and help packaging to preserve freshness.
- Innovative Fresh Produce Packaging
- The development of fresh produce packaging films that protect against foodborne illnesses will soon become an industry standard and replace traditional packaging methods.
Sectors Adopting This
- Packaging Industry
- The packaging industry can leverage anti-microbial packaging technology to reduce food contamination, increase shelf-life, and improve customer safety.
- Food Industry
- Anti-microbial packaging technology provides an opportunity for the food industry to reduce food waste, improve the quality of products and ensure customer protection.
- Healthcare Industry
- The healthcare industry can use anti-microbial packaging technology to reduce the spread of hospital-acquired infections and improve hygiene in hospitals and healthcare facilities.
