The Fourpure Brewing Co. has unveiled a rebranding along with new variants that will offer consumers in the UK with a product that meets their preference for high-quality artisan libations.
The branding features an array of vibrant imagery, which sees natural scenes sketched with the name and/or ingredients taken into account by the artist. The brewery will also be launching the new Lost at Sea Maple Imperial Stout, which will be available alongside all of the other options in 330ml cans from independent retailers and convenience stores starting this month.
Head of Marketing at Fourpure Brewing Co. Adrian Lugg commented on the new branding saying, "I think we’ve succeeded in creating something that perfectly captures Fourpure’s character. Although our previous branding served us well over an incredibly successful six years for the brewery, we wanted to invest in a rebrand that represents where the craft beer movement is at now."