Realistic Toy Car Games

Forza Horizon 3 and Hot Wheels are Adding Toy Fun to the Race Simulator

Forza Horizon 3 and Hot Wheels are dipolar entities in the racing game universe. Forza Horizon 3 prides itself on verisimilitude, with everything from car performance to race tracks to the details of the cars themselves designed to look as realistic as possible. Conversely, the Hot Wheels franchise (both the toys and the video games) are fun and cartoonish, taking real-world cars as a departure point for zany courses, impossible physics, and smashmouth racing. The new Forza Horizon 3 Hot Wheels video game thus promises the best of both worlds.

The Xbox game is a perfectly balanced hybrid of the things that make each separate franchise great. People play Forza for its unparalleled physics engine and stunning graphics, and people play Hot Wheels to whip around fantastical loop-de-loop tracks with silly, unreal vehicles. The new game promises the physics and graphics of Forza with the adventure and fun of Hot Wheels.

Realistic Toy Car Games
Blending realistic car physics with fun, cartoonish gameplay for a new gaming experience.
Hybrid Racing Games
Combining the best aspects of different racing game genres for an entirely new racing gaming experience.
Nostalgic Gaming Experiences
Reimagining classic toy brands in video game form to appeal to nostalgic gamers.

Industries Being Reshaped

Video Game Industry
Innovating and updating traditional gaming genres to create new, hybrid gaming experiences.
Toy Industry
Partnering with video game companies to create new revenue streams through the reimagining of classic toy brands through video gaming.
Technology Industry
Developing new engines and visual technologies that are capable of delivering the best physics and graphical experiences for video gamers.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 47%
Activity 92%
Freshness 8%