Leadfeeder Uses Google Analytics to Track Site Visitors for Sales Leads
Mary Van Puymbroeck — August 3, 2017 — Business
References: leadfeeder
'Leadfeeder' is a formless lead generator that uses 'Google Analytics' to track any lost web traffic and turn it into sales leads.
Website visitors rarely fill out a contact form and this would normally translate into lost leads. Leadfeeder is able to track down these site visitors and pull up their contact information even if they don't fill out a form. It uses the IP address of lost visitors to determine the company they work for and provide any additional information that might be pertinent. Leadfeeder will automatically send this data to your sales team and CRM.
This formless lead generator allows your sales team to make more effective connections based on organic interest as opposed to cold calls.
Website visitors rarely fill out a contact form and this would normally translate into lost leads. Leadfeeder is able to track down these site visitors and pull up their contact information even if they don't fill out a form. It uses the IP address of lost visitors to determine the company they work for and provide any additional information that might be pertinent. Leadfeeder will automatically send this data to your sales team and CRM.
This formless lead generator allows your sales team to make more effective connections based on organic interest as opposed to cold calls.
Trend Themes
1. Formless Lead Generation - Leadfeeder's formless lead generator disrupts traditional lead generation methods by using Google Analytics to track and convert lost web traffic into sales leads.
2. Visitor Tracking - Leadfeeder's visitor tracking feature provides valuable insights by identifying the companies behind lost web traffic, allowing businesses to target potential leads.
3. Data-driven Sales - Leadfeeder's data-driven approach enables sales teams to make more effective connections based on organic interest, eliminating the need for cold calling.
Industry Implications
1. Sales and Marketing - Leadfeeder's formless lead generator offers innovative solutions in the sales and marketing industry by leveraging web analytics to capture and convert potential leads.
2. CRM Solutions - Leadfeeder's integration with CRM systems revolutionizes lead management by automatically sending captured contact information to sales teams, improving efficiency and streamlining processes.
3. Web Analytics - Leadfeeder's use of Google Analytics for lead generation disrupts the web analytics industry by providing a comprehensive solution that uncovers valuable data and insights for businesses.
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