Intentionally Simple Smartwatches

The 'Focus' Smartwatch Concept Rebels Against Too Many Functions

The 'Focus' smartwatch concept has been designed by Sam Beaney and Ed Burgess as a different kind of wearable for consumers looking to enhance their personal productivity without the need for too many functionalities.

The wearable draws design inspiration from street signs and features a round display that embraces a large bezel to encapsulate the small display in the middle. The watch would only show one piece of information at a time instead of putting everything into view like some smartwatch models on the market. This helps users to focus more on mindful living instead of endless productivity.

The 'Focus' smartwatch concept is imagined in a few monochromatic color options with the option to swap out the bands for a touch of personalization.

Intentional Minimalism
Designing products with intentionally minimal features to remove distractions and promote focus and mindfulness.
Function-specific Wearables
Creating wearables that serve a specific function instead of trying to do too many things at once.
Personalized Technology
Offering customizable options for wearable technology to allow users to add a personal touch.

Where This Applies

Wearable Technology
Developing simple, focused smartwatches that prioritize productivity and mindfulness.
Productivity Tools
Creating products that aid in productivity and mindfulness by reducing distractions and unnecessary features.
Fashion Accessories
Exploring customizable options for fashion accessories, such as smartwatch bands, to appeal to individual tastes.
SCORE
7.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 100%
Freshness 12%