Hally x Ava Philippe Hair Dye is the First Ammonia-Free Foam Hair Dye
Laura McQuarrie — March 26, 2021 — Fashion
The Hally x Ava Philippe Hair Dye stands out as the first ammonia-free hair dye and it was created as part of a collaboration that promises to transform how hair is dyed at home.
The collab between the hair dye brand and Ava Philippe includes a limited-time purple 'Purple Ava-lanche' hue that turns hair a cool, dusty color of lilac. Purchasing the Purple Ava-lanche Color Cloud kit provides all the essentials, including the foaming developer, latex-free gloves and a pair of hair clips. To make the at-home hair dye experience one that's more soothing than stressful, the kit also includes undereye Gpels and de-stress putty.
The demi-permanent dye is designed to be gently on hair yet effective for locking in color, all the while providing nourishment and added benefits from ingredients like aloe, ginseng and lavender.
The collab between the hair dye brand and Ava Philippe includes a limited-time purple 'Purple Ava-lanche' hue that turns hair a cool, dusty color of lilac. Purchasing the Purple Ava-lanche Color Cloud kit provides all the essentials, including the foaming developer, latex-free gloves and a pair of hair clips. To make the at-home hair dye experience one that's more soothing than stressful, the kit also includes undereye Gpels and de-stress putty.
The demi-permanent dye is designed to be gently on hair yet effective for locking in color, all the while providing nourishment and added benefits from ingredients like aloe, ginseng and lavender.
Trend Themes
1. Ammonia-free Hair Dyes - The trend towards ammonia-free hair dyes presents an opportunity for companies to create plant-based alternatives with added benefits.
2. Foam Hair Dye - The rise in popularity of foam hair dyes indicates a need for innovative packaging designs and more precise application methods.
3. At-home Hair Dye Kits - As more people opt for at-home hair dye kits, there is potential for companies to develop eco-friendly packaging and educational resources to reduce waste and increase success rates.
Industry Implications
1. Personal Care - Manufacturers in the personal care industry have an opportunity to develop natural, ammonia-free hair dyes with added benefits like nourishing ingredients.
2. Packaging - The trend towards foam hair dyes presents packaging companies with an opportunity to innovate, creating more precise and eco-friendly designs to reduce waste and increase convenience.
3. Education - As more people opt for at-home hair dye kits, companies in the education industry can offer resources to improve success rates and reduce environmental impact through responsible disposal.
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