Unfurling Carpet Cushions

The Floora is a Bench and Carpet Combined into One

Lis Eich, a designer from Luxembourg, has created a seating system called Floora that evens the levels between seating options in order to foster a more open interior environment. When rolled up, the system looks like little more than a bench with a large cushion, but that cushion actually rolls down to serve as a carpet directly connected to the bench.

Though in Western cultures people usually sit on furniture rather than on the floor, such is not the case around the world. Sitting on the floor is far more common in many east Asian countries, for example, and Floora aims to combine these cultural sitting mores. The system allows people to glide seamlessly between floor and bench, a harmony of seats.

Seamless Seating
Designing furniture that evens the levels between seating options and combines them for a more open interior environment.
Cultural Combination
Blending sitting styles from different cultures and creating versatile furniture pieces for global customers.
Diverse Design
Innovating creative seating designs inspired by varied cultural and human preferences for furniture usage.

Sectors Adopting This

Furniture Industry
There is an opportunity here for furniture manufacturers to create more multi-functional pieces that combine various seating options.
Interior Design Industry
As open floor plan designs become more popular, designers can incorporate more seamless seating options that blend well with the interior.
Global Market Industry
Global consumers have diverse furniture usage preferences and this creates demand for designs that blend different cultural trends and styles in versatile ways.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 32%
Freshness 8%