Floating Christmas Trees

Brazil's 85-Meter Tree Sets a World Record

The lighting of Brazil's Bradesco Seguros Christmas Tree is one of Rio de Janeiro's largest events of the year. This year's floating Christmas tree edition, the 15th at the Rodrigo de Freitas Lagoon, was inaugurated at the beginning of December in a colorful spectacle of lights and fireworks. The floating Christmas tree is lit every night until Epiphany on January 6.

At 85 meters -- the equivalent of a 28-story building -- this floating Christmas tree is the world's tallest. What does it take to light up this giant tree? 105 km of light strands, 3.3 million miniature bulbs and 2,100 strobes. Fortunately, the power to light the tree up comes from six self-contained bio-fuel generators.

Floating Christmas Trees
Creating larger and more impressive floating Christmas trees, setting world records and attracting attention with innovative lighting displays.
Bio-fuel Generators
Developing more advanced and efficient bio-fuel generators for powering large-scale events and installations.
Sustainable Lighting
Exploring environmentally-friendly lighting solutions for high-profile events like Christmas tree lighting ceremonies.

Industries Being Reshaped

Event Management
Leveraging unique and eye-catching lighting displays to enhance the appeal of large-scale events and attract attendees.
Energy Generation
Investing in the development of bio-fuel generators to provide sustainable power supply for various applications, including outdoor lighting installations.
Lighting Technology
Innovating and providing energy-efficient and visually stunning lighting solutions for special events and decorations.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 47%
Activity 93%
Freshness 8%