If you want the comfort of a flip-flop sandal but the year-round comfort and practicality of a shoe, these Sanuk Pick Pocket Sidewalk Surfers combine the best of both worlds. The footwear is designed with the sole of a sandal and the upper from a casual shoe.
Apparently Brad Pitt and Shia LaBeouf are fans of the Sanuk Pick Pocket Sidewalk Surfer already.
Implications - With fast-paced lifestyles on the rise, consumers are eager for fashions which cater to their need for professionalism, as well as comfort. Products like the Sanuk Pick Pocket Surfer fulfill these needs by fusing style and comfort into their shoes. Industries eager to attract this target demographic should adapt by designing these "comfort couture" products.