These flavored brandy bottles are unconventional but diverse and their branding reflects that fact.
The alcohol comes from the brand 'Phillips Flavored Brandies,' which enlisted design agency 'Phalen Reed' to make new labels and packaging for it. Each of the drinks offer a variety of flavors that are made with all-natural ingredients. With an apricot, a blackberry, a cherry and a ginger, the different types of brandy are each represented in their labeling. The flavored brandy labeling comes with color schemes and pictures that all match the natural products that make up the ingredients of the drinks.
Although unusual, this alcohol would be an excellent choice for people who enjoy trying new novelty drinks.
What's Driving This Trend
- Flavored Alcoholic Beverages
- Develop new flavored beverages in unconventional categories to create diverse product portfolios.
- All-natural Ingredients
- Incorporate natural, healthy ingredients into alcoholic beverage production to cater to consumers seeking healthier alternatives.
- Personalized Labeling
- Create unique branding and labeling for each specific flavor to appeal to consumers looking for specialized and niche products.
Who This Affects Most
- Alcoholic Beverages
- Innovate product offerings by developing alcoholic beverage varieties in unconventional, but emerging categories.
- Design and Manufacturing
- Partner with design agencies to create unique packaging and labeling for products, providing greater opportunities for customization and personalization.
- Health and Wellness
- Develop new categories of alcoholic beverages using natural, healthy ingredients to cater to consumers seeking healthier alternatives.
