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Fierce Safari Makeup

'Untamed' by Smashbox Unleashes Your Inner Lioness

— April 26, 2009 — Fashion
Smashbox is getting back to the nature of things with their new summer makeup line 'Untamed.' The line features a mixture of earthy tones and natural colors with a bevy of waterproof eyeliners and cream blushers.

Almost anyone can fall in love with 'Untamed' this summer. While it seems wild with its funky animal print packaging, the line is perfect to create a natural, glowing summer look. If you're feeling a bit bolder, however, kick things up a notch and get in touch with your wild side!
Trend Themes
1. Nature-inspired Makeup - The trend of nature-inspired makeup offers opportunities for brands to create eco-friendly and sustainable beauty products.
2. Waterproof Cosmetics - The trend of waterproof cosmetics presents opportunities for the development of long-lasting and smudge-proof makeup products.
3. Animal Print Packaging - The trend of animal print packaging provides brands with an opportunity to create eye-catching designs that appeal to consumers' sense of adventure.
Industry Implications
1. Beauty and Cosmetics - The beauty and cosmetics industry can explore innovative ingredients and formulations to cater to the growing demand for nature-inspired makeup.
2. Fashion and Accessories - The fashion and accessories industry can incorporate animal print patterns and motifs in their designs to align with the trend of animal print packaging.
3. Outdoor and Adventure - The outdoor and adventure industry can collaborate with beauty brands to create outdoor-friendly makeup products for individuals who embrace their wild side.
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